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Search results for "marketing"

 


Robert J Adams

Robert J Adams

Lecturer, Department of Management, McCombs School of Business
rob.adams@mccombs.utexas.edu
+1 512 471 5289

Expertise: Entrepreneurship, venture capital, company strategy, product strategy, marketing, technology

Robert D Auerbach

Robert D Auerbach

Professor, Lyndon B Johnson School of Public Affairs
auerbach@mail.utexas.edu
+1 512 475 8751

Expertise: Money and banking; macroeconomics; applied econometrics; business, economics & labor; monetary and fiscal policy; The Federal Reserve

Ross  Baldick

Ross Baldick

Professor, Department of Electrical and Computer Engineering, Cockrell School of Engineering
baldick@mail.utexas.edu
+1 512 471 5879

Expertise: Analysis of restructured electricity markets and electric transmission; Electricity system analysis, operations, and planning; Vulnerability of electric grids to terrorist attack; Very large-scale integration circuit analysis

Ben Bentzin

Ben Bentzin

Lecturer, Department of Marketing, McCombs School of Business
ben.bentzin@mccombs.utexas.edu
+1 512 828 7070

Expertise: Marketing of technology, product marketing, strategic pricing, social media, entrepreneurship

Chandra R Bhat

Chandra R Bhat

Professor, Department of Civil, Architectural and Environmental Engineering, Cockrell School of Engineering
bhat@mail.utexas.edu
+1 512 471 4535

Expertise: Activity and travel behavior analysis; Travel demand modeling; Application of econometric, discrete choice and market research techniques in transportation planning; Logistics and freight modeling; Transportation energy and transportation air quality analysis; Urban form and spatial data modeling

Douglas S Bruster

Douglas S Bruster

Professor, Department of English, College of Liberal Arts
bruster@austin.utexas.edu
+1 512 471 3635

Expertise: Shakespeare; drama; English Renaissance literature; film; theory

Neal M Burns

Neal M Burns

Professor, Department of Advertising, College of Communication
nburns@austin.utexas.edu
+1 512 471 1101

Expertise: Advertising, branding, qualitative research, consumer behavior, Internet marketing, ethnic studies, business, digital and alternative media.

Marika  Cabral

Marika Cabral

Assistant Professor, Department of Economics, College of Liberal Arts
marika.cabral@austin.utexas.edu

Expertise: Economics; health-related economics; health insurance; insurance; taxation; privatization of health markets

Katherine W Dawson

Katherine W Dawson

Senior Lecturer, School of Journalism, College of Communication
katedawson@mail.utexas.edu
+1 512 471 6111

Expertise: Journalism, broadcast journalism (TV, radio), documentary film.

Minette E Drumwright

Minette E Drumwright

Associate Professor, Department of Advertising, College of Communication
mdrum@mail.utexas.edu
+1 512 471 2367, +1 512 471 1101

Expertise: Advertising, marketing, social marketing, social responsibility in business, service marketing, marketing strategy, business ethics

Michelle M Foss

Michelle M Foss

Chief Energy Economist & Head of CEE, Bureau of Economic Geology, Jackson School of Geosciences
michelle.foss@beg.utexas.edu
+1 713 654 5400

Expertise: Energy and environmental reseach (oil and gas, coal, nonfuel minerals, electric power), applied energy economics and business development, enterprise strategy and commercial operations, business-government relationships across energy value chains, liquified natural gas (LNG), energy markets, oil and gas markets, energy prices

James K Galbraith

James K Galbraith

Professor, Department of Government, College of Liberal Arts
galbraith@mail.utexas.edu
+1 512 471 1244

Expertise: Macroeconomic policy; monetary policy, economic development policies; comparative economic policy; economic inequality

Michael L Geruso

Michael L Geruso

Assistant Professor, Department of Economics, College of Liberal Arts
mike.geruso@austin.utexas.edu
+1 512 475 8704

Expertise: Economics of Health and Healthcare, Development, Economic Demography

Terry  Hemeyer

Terry Hemeyer

Senior Lecturer, Department of Advertising, College of Communication
ttghemeyer@aol.com
+1 713 819 1322

Expertise: Crisis management; public, employee, community, government and investor relations; advertising; marketing; consumer segmentation; human resources; communicating corporate layoffs, and corporate security.

Jennifer J Holme

Jennifer J Holme

Assistant Professor, Department of Educational Administration, College of Education
jholme@austin.utexas.edu

Expertise: Implementation of school accountability policies, including test-driven accountability measures (exit exams and NCLB) as well as market-driven accountability reforms (charter schools and school choice); the implementation of policies designed to foster greater equity and diversity in schools, particularly school desegregation policy

Julie R Irwin

Julie R Irwin

Associate Professor, Department of Marketing, McCombs School of Business
jirwin@mail.utexas.edu
+1 512 471 5419

Expertise: Ethics, consumer decision making, judgment and decision making, marketing communication, public policy

Huriya  Jabbar

Huriya Jabbar

Assistant Professor, Department of Educational Administration, College of Education
jabbar@austin.utexas.edu

Expertise: Huriya's research interests are related to the social and political dimensions of privatization and market-based reforms in education, especially school choice and its implications for equity and diversity. A second strand of research examines how research on such reforms is used by policymakers at the local, state, and federal levels. Huriya is currently working on several projects related to school choice and charter schools. Building on her dissertation research, she is examining competition for teachers in New Orleans schools, school-level marketing strategies, and the political economy of market-based reforms in New Orleans. In collaboration with researchers at the <a href="http://educationresearchalliancenola.org/" target="_blank">Education Research Alliance-New Orleans</a>, she is working on a project analyzing student mobility from pre-Katrina to the present day, and on a project examining how schools form niches in the marketplace by examining school websites and teacher survey data.

Marcelo Jorge De Paula Paixao

Associate Professor, Department of African and African Diaspora Studies, , College of Liberal Arts
marcelopaixao@utexas.edu
+1 512 471 2733
Spanish Speaker

Expertise: Latin American issues; Brazilian economy and society; human rights; socioeconomic development; racial and ethnic inequality, public policy, affirmative action

Leon S Lasdon

Leon S Lasdon

Professor, Department of Information, Risk and Operations Management, McCombs School of Business
lasdon@utexas.edu
+1 512 471 9433, +1 512 471 3322

Expertise: Decision Support Systems, Decision Theory, Management Science, Operations Research, Optimization, Supply Chain Management

Wei-Na  Lee

Wei-Na Lee

Professor, Department of Advertising, College of Communication
weina@mail.utexas.edu
+1 512 471 8149

Expertise: cross-cultural consumer behavior, multicultural marketing communication, consumer response to new media

Stephen P Magee

Stephen P Magee

Professor, Department of Finance, McCombs School of Business
stephen.magee@mccombs.utexas.edu
+1 512 471 5777

Expertise: Business: finance and economics; international economic policy; tariffs and protection; intellectual property; royalty rates on patents; the price of new technology; international finance; international economics; antitrust economics; firm valuation; business, economics & labor.

Vijay  Mahajan

Vijay Mahajan

Professor, Department of Marketing, McCombs School of Business
vijay.mahajan@mccombs.utexas.edu
+1 512 471 1128, +1 512 471 0840

Expertise: Product diffusion; marketing strategy; marketing research methodologies; business.

Leigh M McAlister

Leigh M McAlister

Professor, Department of Marketing, McCombs School of Business
leigh.mcalister@mccombs.utexas.edu
+1 512 471 5458

Expertise: Consumer behavior, marketing models, marketing strategy, brand value, retail marketing

Sheila M Olmstead

Sheila M Olmstead

Associate Professor, Lyndon B Johnson School of Public Affairs
sheila.olmstead@austin.utexas.edu
+1 512 471 2064

Expertise: Olmstead is an environmental economist whose current research projects examine the environmental externalities associated with shale gas development in the United States, regulatory avoidance under the U.S. Safe Drinking Water Act, the influence of federal fire suppression policy on land development in the American West, and free-riding in dam placement and water withdrawals in transboundary river basins. She has worked extensively on the economics of water resource management, focusing on water demand estimation, water conservation policy, and access to drinking water services among low-income communities. Climate and energy policy are additional topics of her research, especially with regard to the application of market-based environmental policy instruments.

Rajagopal  Raghunathan

Rajagopal Raghunathan

Associate Professor, Department of Marketing, McCombs School of Business
raj.raghunathan@mccombs.utexas.edu
+1 512 471 2987

Expertise: Consumer behavior, decision making

Varun  Rai

Varun Rai

Assistant Professor, Lyndon B Johnson School of Public Affairs
raivarun@gmail.com
+1 512 471 5057, +1 512 471 4697

Expertise: Dr. Rai's principal research interests are in technological change, innovation and diffusion; economics of climate change/integrated assessment models; and energy and development. His research combines energy systems modeling with the political economy of energy markets to understand how changes in energy technologies, market conditions, policies and regulation, and environment could impact energy generation. The emphasis of his research is on interdisciplinary and integrative research in engineering and policy to ensure that the insights from his policy research are rooted in the underlying technical realties

Brian E Roberts

Brian E Roberts

Director, The /Government Department, College of Liberal Arts
roberts@utexas.edu
+1 512 232 7243, +1 512 471 6007

Expertise: American Political Institutions, Interest Groups, and Positive Political Economy

Aaron B Rochlen

Aaron B Rochlen

Professor, Department of Educational Psychology, College of Education
arochlen@austin.utexas.edu
+1 512 471 0361, +1 512 471 4409

Expertise: Broadly, Dr. Rochlen's research examines men and masculinity. He is primarily interested in addressing depression in men, particularly as relates to men's underutilization of counseling services. He has secondary lines of interest in non-traditional gender roles, stay-at-home fatherhood, and the implementation of technology in psychotherapy.

Marvin D Shepherd

Marvin D Shepherd

Professor, College of Pharmacy
marvshepherd@austin.utexas.edu
+1 512 471 5607, +1 512 471 6892

Expertise: Economics and pharmacy, prescription drugs from Mexico and Canada, pharmacy practice and management, pharmaceutical marketing and pricing, diabetes management and care, business. Medication errors.

Emily S Sparvero

Emily S Sparvero

Clinical Assistant Professor, Department of Kinesiology and Health Education, College of Education
sparv@austin.utexas.edu
+1 512 232 2383

Expertise: Dr. Sparvero's research emphasis is sport policy, which includes (1) the development and analysis of sport specific policies, and (2) the ways in which communities can leverage sport assets to accomplish broader policy goals such as economic development, place marketing, and social welfare enhancement. Her current research is focused on organizational efficiency can be maximized by stakeholders involved in sport leverage.

Lewis J Spellman

Lewis J Spellman

Professor, Department of Finance, McCombs School of Business
lewis.spellman@mccombs.utexas.edu
+1 512 471 5875, +1 512 327 3606

Expertise: Banking, capital markets, the new economy

Rajashri  Srinivasan

Rajashri Srinivasan

Professor, Department of Marketing, McCombs School of Business
raji.srinivasan@mccombs.utexas.edu
+1 512 471 5441

Expertise: New product development, marketing of high technology, marketing management and strategy, e-commerce marketing

Laura T Starks

Laura T Starks

Professor, Department of Finance, McCombs School of Business
laura.starks@mccombs.utexas.edu
+1 512 471 5899

Expertise: Institutional investors and financial markets; institutional investor shareholder activism; portfolio manager incentives; CEO turnover

Patricia A Stout

Patricia A Stout

Professor, Department of Advertising, College of Communication
pstout@mail.utexas.edu
+1 512 471 8152, +1 512 471 1101

Expertise: Advertising copy research and consumer behavior; emotional response to advertising; health communications and social marketing issues; business. Health communication, including HIV/AIDS, immunization, and obesity.

Sheridan  Titman

Sheridan Titman

Professor, Department of Finance, McCombs School of Business
titman@mail.utexas.edu
+1 512 232 2787

Expertise: Corporate finance, energy, finance, real estate and investments, business, economics & labor, environment & earth science

Stephen J Trejo

Stephen J Trejo

Associate Chair, Department of Economics, College of Liberal Arts
trejo@austin.utexas.edu
+1 512 475 8512

Expertise: labor economics; immigration; response to market and policy changes; institutional environment; hispanic workforce; overtime pay; labor unions; employment; immigrant labor; welfare

Samuel C Watkins

Samuel C Watkins

Professor, Department of Radio-Television-Film, College of Communication
craig.watkins@austin.utexas.edu
+1 512 471 6676, +1 512 471 4071

Expertise: Race and pop culture; Youth culture; digital media and social media; hip-hop culture and music; video games; the history of Black American Cinema and the films of Spike Lee

Kurt G Weyland

Kurt G Weyland

Professor, Department of Government, College of Liberal Arts
kweyland@austin.utexas.edu
+1 512 232 7253

Expertise: Democratization, market reform, social policy and policy diffusion, and populism in Latin America, social and economic policy for Latin America, especially Bolivia, Brazil, Chile, Peru and Venezuela

Andrew B Whinston

Andrew B Whinston

Professor, Department of Information, Risk and Operations Management, McCombs School of Business
abw@uts.cc.utexas.edu
+1 512 471 8879, +1 512 471 7962

Expertise: Resource allocation issues; bundle markets in electronic commerce; digital economy; electronic commerce; electronic financial markets; network management, business.