Gary B Wilcox
His most recent interests include alcohol advertising and interactive communications. His publications include one book and articles that have appeared in "International Journal of Advertising,"; "Journal of Advertising Research,"; "Journal of Advertising,"; "Journalism Quarterly,"; "Journalism Educator,"; "Journal of Media Planning," and "Communications and the Law," among others. Dr. Wilcox was Chair of the Department of Advertising from 1990 to 1998. He presently serves as graduate adviser.